PRESS RELEASES:

MAGAZINE CLIPS

TELEVISION

BLOGS

EVENTS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SIGG Hires J&J Veteran Steven G.S. Taylor as New CEO
New Executive Provides International Brand Building Experience as SIGG Grows Worldwide

---

Frauenfeld/Switzerland, October 28, 2009 - Johnson & Johnson veteran Steven G.S. Taylor
has been named the new Chief Executive Officer of SIGG Switzerland AG, effective November
1, 2009. He will be responsible for the worldwide business and will report to the Board of Directors.

Taylor brings deep multinational brand experience to the company.  He served in many leadership positions with Johnson & Johnson during his 25 years there, most recently as President of J&J's Vision Care business for Europe; Africa and the Middle East.  Previously, he also led J&J's worldwide sun-care business, which was headquartered in Zug, Switzerland.

Taylor also held leadership roles in the global brand development of such Johnson & Johnson Brands as Acuvue®, Neutrogena®, Roc®, Aveeno®, Piz Buin®, Johnson's Baby®, and Tylenol®. He is well positioned to guide SIGG’s ongoing development and growth.

“Steven Taylor’s deep experience growing brands internationally will be critical to SIGG’s future,” said Board Chairman Hermann Hasen.  “As we increase sales worldwide, we must manage our growth carefully to ensure SIGG maintains both the highest standards of quality and the best possible relations with our customers.”

A native of the UK, Taylor has worked in the U.S. and markets around the world.

“I look forward to being part of SIGG’s next chapter of success, building on the company’s history of Swiss quality, innovation and commitment to the environment,” said Taylor. “My immediate priority will be to strengthen our connection to and communications with customers, maximize our company’s transparency and continue our efforts to protect the environment.”

Taylor replaces Steve Wasik who first advised directors about his plans to leave the company several months ago.  Wasik has overseen dramatic growth since he become CEO 2 years ago and has agreed work closely with Taylor to ensure a smooth management transition at SIGG.

ABOUT SIGG

SIGG was founded in 1908 in Switzerland and today is the leading brand of reusable water bottles in the world being sold in over 50 countries. Backed by 100 years of Swiss heritage, SIGG manufactures bottles that are ecologically sound, reusable and, ultimately, recyclable. Using SIGG bottles is a smart and simple way to reduce the unnecessary plastic waste caused by bottled water. SIGG has been a proud member of 1% For The Planet since 2007. Visit www.sigg.com to learn more.

1% For The Planet is a not for profit organization founded in 2002 by the founder of Patagonia. Members are required to donate 1 percent of sales to environmental causes. Today, membership consists of nearly 1,000 companies in over 30 countries and is growing fast. To date, members have been responsible for over $30 million in environmental giving. Visit www.onepercentfortheplanet.org to learn more.

For more information please visit www.sigg.com.

 

New Senior Managers Join SIGG.
October 1, 2009

(Frauenfeld, Switzerland)SIGG Switzerland, the world’s leading maker of reusable bottles, announced today that two new senior managers have joined their team.

Michael Mucha has been named the new General Manager of SIGG Germany. Michael brings with him a wealth of experience in both the sports world as well as in healthy, organic products. He is a veteran of adidas where he ran European Marketing for their Reebok brand. And he spent 5 years as the Chief Marketing Officer of Waleda, a European leader in healthy body care products. Michael will work out of SIGG Germany’s office in Goeppingen, Germany.

“SIGG has had a strong presence in Germany for decades but we opened a subsidiary there only in 2008,” stated Steve Wasik, CEO SIGG Switzerland. “We value Michael’s experience developing world class brands and we believe he has the abilities to lead the SIGG business to even greater levels in Germany.”

Olivia Brown has joined SIGG as the new Director of Global Marketing. Olivia has spent the past 12 years at CIBA Vision, a division of Health Care giant Novartis. While at CIBA, Olivia has worked as Global Marketing Manager in Atlanta, Business Unit Head in the UK, and Marketing Manager of Emerging Markets. She has also demonstrated General Management skills most recently as CIBA’s Country Manager for Switzerland. Olivia will be based in SIGG Switzerland’s world headquarters in Frauenfeld, Switzerland.

“Olivia brings to SIGG not only strong fundamental marketing skills but also a tremendous international perspective,” said Wasik. “We believe she has a passionate and creative spirit and we are extremely confident in placing the SIGG brand in Olivia’s very capable hands.”

It may be interesting to note that no senior managers have departed SIGG recently. These new hires are purely incremental. “We believe that the additions of Olivia and Michael have strengthened the SIGG team and positioned us well for continued growth,” added Wasik.

SIGG was founded in 1908 in Switzerland and today is the leading brand of reusable water bottles in the world being sold in over 50 countries. Backed by 100 years of Swiss heritage, SIGG manufactures bottles that are ecologically sound, reusable and, ultimately, recyclable. Using SIGG bottles is a smart and simple way to reduce the unnecessary plastic waste caused by bottled water. SIGG has been a proud member of 1% For The Planet since 2007. Visit www.sigg.com to learn more.

1% For The Planet is a not for profit organization founded in 2002 by the founder of Patagonia. Members are required to donate 1% of sales to environmental causes. Today, membership consists of nearly 1,000 companies in over 30 countries and is growing fast. To date, 1% FTP members have been responsible for over $30 million in environmental giving. Visit www.onepercentfortheplanet.org to learn more.

SIGG Bottles Recognized for Best Supporting Role in
New Movie "AWAY WE GO".
June 13, 2009

Directed by Academy Award winner Sam Mendes (“American Beauty”), new film AWAY WE GO is poignant, funny, heartfelt and filled with love and adventure. Emotionally anchored by gifted performances from Maya Rudolph and John Krasinski, this is the journey of life at its simplest and most beautiful.

Notable is that AWAY WE GO was an entirely “green” production, right down to the use of a specialized 3-perf film stock which uses 25% less film stock and chemicals in the manufacturing and processing, not to mention rechargeable batteries, use of reclaimed Biodiesel 5 petroleum and SIGG water bottles with filtered tap water. Mendes was asked about how “going green” alters a production. While it doesn’t change anything from his perspective as a director, “It was worth it because the whole green thing is really important and we went a long way. You always feel so weirdly guilty on a movie set. The amount of stuff. It’s the circus come to town. Pantechnics, cranes, trailers and gas guzzling SUV’s and vast quantities of food that so much gets thrown away at the end of the day. To be doing it totally just stripped away, actually helped the film as well as helped the environment. It felt like we were just using what we need. . . That stuff makes a difference. I was impressed with the whole endeavor.”

“It’s fantastic to see this very visible example of how easy it can be to go green,” said Steve Wasik, SIGG Switzerland CEO. “Mr. Mendes is an incredibly gifted director and we are honored that SIGG played a small role in the making of his latest film.”










"Celebrate America"
SIGG Launches Special Limited Edition Collector's Series
March 30, 2009

The historical election in the USA has inspired people around the globe, from Switzerland to Swaziland. To recognize the global enthusiasm for the rebirth of the American Dream, SIGG Switzerland, the world leader in eco-hydration, is introducing “Celebrate America”, a limited release collection of their famous bottles.

“Despite the challenging economic climate, America has always represented a bold, ‘can do’ attitude,” states Mark Lang, Vice President of SIGG Global Marketing. “We wanted to capture the spirit that people all over the world love about America.”

The collection consists of six special SIGG bottle designs by American artists including the well known styles of Keith Haring and Drew Brophy. From coast to coast, the images on the bottles celebrate daily life in the States from the big surf to the open prairies. “They are not only beautiful designs, they are iconic to life in America”, adds Lang.

And as a proud member of 1% For The Planet, SIGG is donating $1 for each “Celebrate America” bottle sold to The Sierra Club Foundation which is dedicated to the preservation and protection of the natural environment. SIGG supports the Sierra Club motto: “Explore, Enjoy & Protect the Planet!”


The SIGG “Celebrate America” Collection will launch at authorized retailers and online at www.MySIGG.com on July 4th, 2009. The bottles will be available only while limited supplies last.

The SIGG “Celebrate America” Collection: